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BoAt, officially known as Imagine Marketing Services Pvt. Ltd., is an Indian brand that started in 2013. It was founded by Aman Gupta and Sameer Mehta. The company is known for its trendy and affordable electronic products like earphones, headphones, smartwatches, speakers, chargers, and other mobile accessories. BoAt became popular among the youth because of its stylish designs, budget-friendly pricing, and strong branding. BoAt’s products include a wide variety of wireless and wired earphones, wireless headphones, smartwatches, portable speakers, and home audio systems. They also offer travel chargers and tough, durable cables. One of the key reasons behind BoAt’s success is its marketing strategy. The brand uses popular celebrities and influencers, known as "BoAtheads", to promote its products. These include singers like Neha Kakkar, rapper Naezy, and cricketers like Hardik Pandya and Shreyas Iyer. BoAt also partners with events and sports teams such as the Sunburn music festival, ...
| Boat (Imagine Marketing) Price | ₹875.00 Per Equity Share |
| Lot Size | 100 Shares |
| 52 Week High | 1550 Shares |
| 52 Week Low | 875 Shares |
| Depository | NSDL & CDSL |
| PAN Number | AADCI3821M |
| ISIN Number | INE03AV01027 |
| CIN | U52300MH2013PLC249758 |
| RTA | Link Intime |
| Market Cap (in Cr.) | 11480.00 |
| P/E Ratio | 188.17 |
| P/B Ratio | 24.34 |
| D/E Ratio | 1.20 |
| ROE | 12.96 |
| Book Value | 35.95 |
| Face Value | 1.00 |
| Total Shares | 131194300 |
| Field | 2022 | 2023 | 2024 | 2025 |
|---|---|---|---|---|
| da | 9 | 25 | 22 | 40 |
| eps | 7.19 | -13.44 | -5.52 | 6.35 |
| npm | 2.4 | -3.82 | -1.71 | 1.99 |
| opm | 4.52 | -2.4 | -0.1 | 3.25 |
| pat | 69 | -129 | -53 | 61 |
| pbt | 99 | -163 | -70 | 75 |
| tax | 30 | -34 | -17 | 14 |
| ebit | 121 | -106 | -25 | 60 |
| ebitda | 130 | -81 | -3 | 100 |
| revenue | 2873 | 3377 | 3104 | 3073 |
| pbt margins | 3.45 | -4.83 | -2.26 | 2.44 |
| ebit margins | 4.21 | -3.14 | -0.81 | 1.95 |
| finance cost | 34 | 78 | 63 | 28 |
| other income | 12 | 21 | 18 | 42 |
| gross margins | 9.82 | 25.17 | 27.09 | 29.22 |
| other expenses | 341 | 748 | 715 | 663 |
| change in inventory | -245 | 84 | 32 | 105 |
| cost of material consumed | 2591 | 2527 | 2263 | 2070 |
| employee benefit expenses | 56 | 99 | 97 | 135 |